Dior presents an enchanting gifting experience

For the festive season, Dior reinvents the magic of Christmas through an exceptional experience that brings to life, in 3-D, delicate gift boxes decorated with Luminarie.
The Enchanting Gifting Experience - © Dior

Magical Moments

Odes to poetry and joyful shared moments, these captivating and fanciful ornamentations – like those that punctuated the scenography for the 2021 Cruise show – come to life in a series of dazzling movements thanks to an augmented reality filter available on Instagram, Snapchat and Facebook as well as the 8th Wall platform. A celebration of the art of giving, and a fairy-tale invitation to the beauty of dreams that Christian Dior so loved.

The Enchanting Gifting Experience - © Dior
Décembre 2020
By Luxe Magazine