Snowberry: A zero carbon target
Not only is Snowberry a leading anti-aging skin care brand, but it is also the first New Zealand cosmetic company to obtain a carboNZeroCert™ for each of its products. This is a real achievement that deserves a round of applause.
Snowberry, a pioneer in « neutral carbon »
How can the carboNZero program, the onewhich is behind the "carbon credit system" and provides for a compensation system, be reconciled with anti-aging products? No, this is not a riddle, but the equation that Snowberry is trying to resolve in light of the philosophy of its founder, Soraya Hendesi. Not only does she have the strong desire to create anti-aging products that meet her full confidence, but she is just as determined that Snowberry products not only be highly functional, but also environmentally-friendly. That’s why Hendesi has turned her back on all petrochemical ingredients traditionally used by the cosmetic and skin care products industry. Well done!
An authentic approach for concrete actions
Soraya Hendesi has set the goal of creating anti-aging skin care treatments that are as efficient and natural as possible. She does not hide the fact that there is no room in her heart for businesses that are merely content with following « consumer trends ». As far as she is concerned, consumers are demanding concrete actions. She is meeting their expectations by her commitment to the environment, simply because that reflects the values she believes in. "We all have children, and in our eyes, Snowberry should be environmentally-friendly, for their sake". What is the solution for the anti-aging / "neutral carbon" equation? It’s Snowberry.
