Portrait


Luxury according to Bernard Fornas

Bernard Fornas runs one of the most prestigious brands of luxury products with passion. Raised in Morocco, in the heart of a family with business interests in printing, banking and vineyards, he was initially recruited by Procter & Gamble after having obtained an MBA in management from Chicago. After having worked at Guerlain, he joined Cartier. In 1994, he was promoted to international marketing director and worked with Alain-Domenique Perrin, after which he became general manager for Balsam & Mercier, before returning to Cartier as general manager. This epicurean gave us his version of luxury.
What is the epitome of luxury to you?

The unique object, which nobody else can have: cars, jewels, master fabrics ...

What represents luxury for you?

Ditto!

What is the luxury which you cannot live without?

A very good wine, a very good roasted rib. Every Friday evening when I reach Normandy, I open a great vintage.
Décembre 2008